Cutting first-response time from over a day to under a minute
Every inbound lead now receives a text and email within a minute of arriving, followed by an automated multi-channel sequence until someone makes contact.
The situation
The firm was spending heavily on paid search while new leads waited for an intake coordinator who was already on another call. Nothing tracked how long a lead sat, so the loss was invisible in every report leadership saw.
Where the money was going
The most expensive leads the firm bought were the ones most likely to go cold. Inquiries arriving after 5pm waited until the next business day, first-call no-answers were never attempted a second time, and no report existed that would have shown any of it.
The fix
- 01Instrumented the existing intake to measure what actually happened to every lead and when.
- 02Built instant text and email acknowledgement triggered inside 60 seconds of any lead source.
- 03Layered a multi-channel follow-up sequence across call, text, and email until contact was made.
- 04Routed by case type and urgency, with high-value matters escalated to a person immediately.
System architecture
Paid leads that previously went cold now reach a booked consultation.
What should your business stop doing manually?
Book a 30-minute strategy call. We'll identify the repetitive workflow costing you the most time or opportunity and map a practical path to automate it.